Sarvam Maya has officially completed a dream theatrical run. The Malayalam horror-fantasy starring Nivin Pauly and Preity Mukhundhan has crossed the ₹100 crore mark globally, turning into one of 2025’s biggest festive successes — and now, the spotlight shifts to its much-awaited OTT release.
Released on Christmas Day, the film struck a rare balance between spooky thrills, humour, and emotional warmth, pulling in families and younger audiences in large numbers. The milestone is especially significant for Nivin Pauly, as Sarvam Maya becomes the first ₹100 crore film of his career, marking a major comeback after a string of uneven box office outings.
OTT release details: What we know so far
With its theatrical momentum still strong, industry buzz suggests that Sarvam Maya is now preparing to make its digital debut on a major streaming platform. While an official announcement is yet to be made, trade chatter points toward JioHotstar acquiring the OTT rights.
If current timelines hold, the film is expected to begin streaming in early February, giving audiences a chance to revisit — or newly discover — the fantasy spectacle from home. Final confirmation on the date and platform is still awaited.
A box office comeback story
Sarvam Maya’s box office journey has been nothing short of impressive. Entering cinemas during the crowded holiday window, the film quickly built strong word of mouth and maintained healthy occupancy beyond its opening week. Crossing ₹100 crore worldwide, it now ranks among the fastest Malayalam films to reach the milestone.
The film’s appeal lay in its accessible storytelling — mixing supernatural elements with comedy and heartfelt moments — making it a repeat-watch favourite across age groups.
Cast, performances, and audience response
Alongside Nivin Pauly’s central performance, Preity Mukhundhan earned praise for bringing emotional grounding to the fantasy-heavy narrative. Riya Shibu emerged as a surprise standout, while Priya Prakash Varrier added further star presence.
Social media reactions consistently highlighted the film’s “feel-good horror” tone, with audiences praising its balance of laughs, scares, and sentiment — a combination that kept theatres buzzing well into its second week.
Final words
With a ₹100 crore global haul and strong audience recall, Sarvam Maya is perfectly positioned for a successful OTT run. Whether you missed it in theatres or are ready for a second watch, the spooky fantasy looks set to find an even wider audience once it lands online.
All eyes are now on the official streaming announcement — and given the film’s momentum, expectations are sky-high.
